The party's over at Kirkland mortgage company
Former Washington Huskies football player Scott
Greenlaw led the mortgage company he founded to
dizzying heights -- 400 employees, a sprawling
new headquarters and kegs of beer at staff meetings.
Now he's selling his house to avoid bankruptcy
as creditors line up with lawsuits.
Merit Financial was barely shut this spring before
founder Scott Greenlaw and his top executives
opened new mortgage businesses.
But vowing to put the past behind them has turned
out to be not so easy. The sudden demise in May
of one of Washington's largest mortgage brokerages
has left a trail of angry ex-employees, expensive
lawsuits, unpaid taxes and government investigations.
"I'm not walking out of here penniless;
I'm walking out of here with a huge debt load,"
Greenlaw, 34, confided days before he relinquished
Merit Financial's sprawling Kirkland headquarters
to its former owner rather than losing the building
through foreclosure.
Now, the man whose business was built on financing
homes for others may be forced to sell his own.
Greenlaw is trying to avoid bankruptcy by selling
his $4 million waterfront home to pay his debts.
It seems a quick turn of events for a former
college football star who'd cobbled together $225,000
to start a company in 2001 that grew to more than
400 employees. Merit claimed to write more than
$2 billion in loans and Greenlaw basked in its
glow as it made him a millionaire publicity magnet.
Now all of that is gone. However, pointed questions
about his lack of leadership and poor judgment,
including his buying kegs of beer for business
meetings, remain.
Some wonder if the company's demise hinged on
its practice of hiring jocks and stunning but
inexperienced young loan officers and managing
them loosely. Still others questioned whether
Greenlaw's litigious and financially draining
divorce and his romance with another woman distracted
him.
Ambition meets opportunity
The story of Greenlaw's rise and fall starts,
as many do, on a high note.
The Issaquah native was a cornerback for the
Washington Huskies from 1992 to 1995, playing
in the 1993 Rose Bowl. With a UW business degree
in hand and days in Lambda Chi Alpha fraternity
behind him, he entered the mortgage business in
1998. He opened Merit three years later. With
interest rates falling to 30-year lows, the timing
was excellent.
"We had all these leads coming in,"
Greenlaw recalled. "So we hired more loan
officers. I hired a lot of like-minded individuals
-- Washington State, UW graduates who'd been in
fraternities and played sports. We formed a strong
brotherhood."
By early 2004, Merit was such a powerhouse that
Greenlaw spent $13.5 million to buy a headquarters,
complete with a gym and a waterfall, in a Kirkland
office park. In the lobby, a photo mural captured
the company's spirit. On one side, under the caption
"That was then," was a dowdy couple
in a stiff dance embrace. On the other, under
the words "This is Merit," were a scantily
clad dancer and her partner bending in a sensual
tango move.
A self-confident blond with a dazzling smile,
Greenlaw would arrive at work wearing pinstripes
and a Rolex. When the Puget Sound Business Journal
recognized Greenlaw as an up-and-coming businessman,
he told the paper his favorite film was "Wall
Street." The movie contained the famous line,
"Greed ... is good." "Maverick"
and "motivator"were the words he used
to describe himself.
Greenlaw was one of many mortgage-business newcomers
who saw gold in doing refinances. His target clients:
tarnished borrowers whose credit problems qualified
them only for expensive -- and highly profitable
-- subprime loans.
Merit enticed them with mass mailings announcing
"Interest Rate Reduction Notification"
from the "Department of Loan Reprocessing"
in big print and Merit only as a tiny footnote.
Mailings also bore an official-looking eagle emblem
that smacked of a government mailing.
Such tactics constitute deceptive and misleading
trade practices, according to a Washington State
Department of Financial Institutions. But Merit
was never penalized.
Merit also hired telemarketers to cold-call homeowners,
sometimes repeatedly reaching people on the national
Do Not Call Registry. That drew the wrath of Oregon's
attorney general, who fined Merit $3,000.
With Merit's business skyrocketing, Greenlaw
decided to delegate the day-to-day operations.
He chose his close buddy, Anthony J. "Tony"
Nelson, for the No. 2 position, chief operating
officer.
A Central Washington University dropout, Nelson
was an employment recruiter and salesman with
no mortgage or management experience.
Where Greenlaw appeared to be liked by his employees,
Nelson had a reputation for rudeness, accosting
new employees with a blunt: "Do you know
who I am?"
"He'd get mad if they didn't," recalled
former loan officer Nick Barry.
"He was very arrogant," added a former
company executive, who, like others, wouldn't
be quoted by name because he said he's afraid
of Nelson. "No one understood what he did.
The only sense I had was he was the best friend
of the owner, and he was collecting a hefty paycheck."
Nelson repeatedly declined to comment.
The fast money lure
While Nelson ran daily loan operations, Greenlaw
concentrated on building a stellar firm -- one
that brought recognition in 2004 from Washington
CEO magazine. The magazine named Merit one of
the best firms in the state to work for, alongside
Starbucks and Costco. The following year the Business
Journal named Merit a finalist for its Eastside
Business of the Year award.
The problem with much of mortgage lending, Greenlaw
told the Business Journal, was that loan officers
lacked sufficient training and accountability.
"You could be selling shoes yesterday and
making loans tomorrow," he said in a 2004
interview. "Ninety percent of our population
has the majority of their money in their home,
yet we have people out there who are uneducated,
who do not have a lot of experience in the business,
who are not being managed correctly."
Some loan officers, including Kerrie Saulness,
came to Merit with years of loan experience. However,
many had none and got their jobs by word of mouth
along the Eastside club scene's grapevine.
The lure was fast money. Recent high-school graduates
with scant work experience but a flair for phone
sales could earn $100,000 or more a year in commissions.
Conversely, those with lesser sales ability could
work for weeks and earn nothing -- in violation
of federal and state labor laws. Nonetheless,
Greenlaw defended Merit's pay structure as the
industry standard. Turnover was high.
Washington state does not require mortgage loan
officers to have training or be licensed; that
will change Jan. 1.
Merit did put loan officers through a 19-step
program. "Loan Officer 101" was 15 minutes
long, as was "Mortgage Glossary." Thirty
minutes were devoted to "10 Step Loan Flow."
Saulness wasn't impressed. She sat next to two
18-year-old loan officers.
"They didn't even know how to read a credit
report," she said.
Barry said wryly that many "had no idea
what product they were selling, but they knew
how much money they could make."
Merit employees proudly posted their resumes,
plus photos of their luxury cars and drinking
parties, on various Web sites. One loan officer
had come to work fresh from being a Hooters Girl.
Another solicited clients for two endeavors: writing
mortgages for Merit and selling marijuana paraphernalia
on the side.
Indeed, several Merit loan officers boasted online
that doing drugs was a favorite pastime.
"Let's get hopped up and make some bad decisions,"
wrote one beside a photo of himself grinning broadly.
Numerous former employees, including loan officer
Sunny Hoppe, described working at Merit as a raucous
-- sometimes lewd -- frat party.
It was "young, hip, drugs and drinking,"
Hoppe said, and that was at work. Former employees
also said Merit regularly provided a keg of beer
for some staff meetings, but Greenlaw said that,
no, it was actually two kegs, and employees were
free to bring in six-packs on Fridays.
Asked about rumors of drug use in the office,
Greenlaw said, "We just never checked."
Still, Greenlaw dismissed partying as an issue
and initially said Merit's demise boiled down
to a simple scenario: Its business was built on
mortgage refinances.
When interest rates rose and the lucrative refinance
business slowed significantly, Greenlaw gambled
that he could increase revenue by adding loan
officers who could complete more complex loans.
That didn't work, and the overhead sank him, he
said.
Was it really that simple? Pressed, Greenlaw
admitted it wasn't.
"Buybacks were high," Greenlaw said,
without giving details.
In other words, Merit's loan officers executed
mortgages that were so flawed that the investors
who bought the loans from Merit forced them to
buy them back.
A longtime broker not affiliated with Merit said
such buybacks are "extremely rare."
"It will bankrupt most mortgage brokers
because most don't have the resources to pay off
a loan that is purchased by a lender and bounces
back," the broker said.
Complaints pour in
The 42 complaints received by state agencies
and the Better Business Bureau give insight into
Merit's problems. Addressed individually, none
was serious enough to shut the company down.
In one, the state ordered Merit to refund a borrower's
fees -- $11,422 -- after finding that the company
had violated nine federal and state laws and processed
the loan without getting the borrower's signatures
on required forms.
Merit also drew complaints that it charged excessive
fees, failed to provide federally required loan
documents, failed to disclose fees and terms,
harassed customers and repeatedly forged documents.
One complaint came from Lynnzel Hernandez Valdez-Nabua.
A first-time homebuyer from Everett, she complained
that Merit forged her sister's signature, originally
provided as a reference, to say it was her employer's.
The company that bought Valdez-Nabua's loan from
Merit apparently discovered the forgery when it
contacted her employer for verification. She was
fired because she could not conclusively prove
she didn't commit the deed.
Valdez-Nabua said she called Merit repeatedly
to complain and got no response.
Shown a stack of customer complaints, Greenlaw
said he didn't know about them. However, he stressed
that shady or illegal practices were not condoned.
Loan officer Hoppe said she had a different experience.
Ordered to complete a loan for an elderly homeowner
who was incapable of understanding it, she said
she refused.
"Merit's whole attitude was, 'Get the deal,'
" Hoppe said.
Saulness said she also tangled with her boss.
"It was highly promoted that you overcharged
the customer because they're subprime and they
deserve it," Saulness said.
Meanwhile, Greenlaw's divorce appeared to distract
him, several insiders said.
He and his first wife, Lisa, wed in 1996. Their
first home purchase was a $90,900 Bellevue condominium.
By 2004, when they divorced, the couple owned
Merit Financial, a fledgling development company,
part of an escrow company, two waterfront houses,
artwork, a boat, a BMW and a Porsche.
According to court documents, Scott Greenlaw
had ample income to support this lifestyle: some
$1.8 million in 2005.
Lisa Greenlaw agreed to sign over her interest
in the couple's Kirkland home on Lake Washington.
Scott gave her a promissory note for $1 million.
As long as he paid her $100,000 every six months
for five years, the note carried no interest.
Greenlaw missed the first two payments. Taken
to court, he argued that he shouldn't have to
honor the agreement because he hadn't understood
it when he signed it.
But the real crunch was this: Greenlaw was in
love and wanted to remodel his Lake Washington
property for his new wife, Debbie Sumstad, whom
he'd made co-chairwoman of his new Merit Foundation
to aid children.
Lenders were unwilling to loan him the $2.35
million he needed as long as the $1 million obligation
to his ex-wife hung over his head. He wanted out
of it.
Merit's slide revealed
After intensive legal maneuvering, the former
couple turned to binding arbitration. Arbitrator
J. Kathleen Learned's written report, filed with
the court, revealed factors that may have exacerbated
Merit's slide.
According to the report, corporate officers asserted
that Greenlaw "was behaving financially irrationally
and taking money out of the companies against
their advice." There were also reports of
his "lavish spending" -- his new home's
media room, for example, cost a reported $300,000
-- and "acting rashly under the influence
of alcohol."
Learned said she couldn't attest to the truth
of these claims, but she was concerned. So the
binding settlement agreement carried serious stipulations.
Scott Greenlaw must pay his ex-wife the $1 million,
and he could receive no more than $30,000 a month
in gross income from Merit.
Most tellingly, this past January, the agreement
forced him to turn over control of Merit's financial
and management decisions to his executive team.
Two members of that team, Justin Andrews and
Brady Yeager, said Greenlaw didn't do that, and
he was at Merit's helm when it imploded in May.
The state Department of Revenue soon slapped
Merit Financial with a lien for $351,294 in unpaid
business and occupation tax and froze its accounts.
That meant there was no money to pay the 300 or
so employees thrown out of work in one of the
largest wage defaults in recent state history.
Investigations into worker pay were launched
by the state Department of Labor and Industries
and the federal Department of Labor. Neither will
comment pending the outcomes.
All summer long creditors filed lawsuits against
Greenlaw and Merit. Wells Fargo Bank sued for
$249,033. First American Credco, which provided
mortgage customers' credit reports, sued for $228,249.
A limousine service sued to recover $31,210,
and another service provider, Lava Concepts, sued
for $12,594, alleging in court documents that
Greenlaw "engaged in self dealing, overpaying
himself and looting the company coffers."
"As a direct result of his actions, Merit
is unable to fulfill its promises," Lava
Concepts said in its lawsuit.
Employees seek back pay
Meanwhile, an angry Saulness, denied her last
month's pay, organized an effort to launch a class-action
lawsuit to recover employees' lost wages. Initially,
Seattle attorney Marianne Meeker, of Blair &
Meeker, was eager to proceed, and final paychecks
weren't her only target.
Meeker was confident that Merit wrongly denied
some employees minimum wage and overtime pay.
She also said the firm owes loan officers possibly
hundreds of thousands it deducted from their paychecks
to pay state business and occupation tax -- the
tax the state said was in arrears. Merit, not
its employees, was responsible for that tax, Meeker
said.
After several months of inquiry, Meeker has decided,
at least temporarily, against a class-action lawsuit
because there may be no money to recover.
Saulness understands, but she's furious.
"It's amazing this man can do this, and
nothing happens to him," she fumed.
Within days of shutting its doors, Merit's execs
were in the home-loan business again.
Nelson, Andrews and Yeager broke with Greenlaw
to form Elite Real Estate Group in Kirkland.
Scott Greenlaw went into business with a couple
of Merit buddies, but soon left that to work on
his own.
"Merit was great fun for five years, but
now it's time to move on and give it another shot,"
Greenlaw said. "I'm looking forward to the
challenge of coming back and proving to people
who Scott Greenlaw really is." |